Interesting news coming out of PR land last week saw The Heat Group announce that Saunders & Co will now be looking after the public relations for COVERGIRL and Max Factor in Australia.
Saunders & Co will add the two brands to their existing portfolio of P&G brands including , Olay, Head & Shoulders, Herbal Essences, Clairol, and Pantene Pro-V.
The Heat Group will continue to manage all below-the-line marketing and distribution for Max Factor and COVERGIRL, as well as look after the PR in-house for their other existing brands including , , , and the Warner Bros personal care range.
For all COVERGIRL and Max Factor PR requests, please contact Lucy Brooks on lucy@sandcopr.com.au or phone (02) 8394 4600.