Known for their seductive ad campaigns, is back at it again. While you might think it would be hard to top Rosie Huntington-Whiteley's modesty barely covered by a trench coat, Burberry have managed to do just that.
Not only did the brand procure two of the globe's hottest-property models - Cara Delevingne and Kate Moss - but they convinced the two to do a naked seductive embrace.
The racy shoot was captured by Mario Testino for Burberry's new My Burberry fragrance. It is the first campaign that the two British icons have appeared in together.
"Kate has such a presence and she has a great sense of humour and style. We had met a few times before we worked on the My Burberry shoot together, so I knew we would have fun together and that the pictures would be great. I've always admired Kate," says Delevingne.
My Burberry is the brand's most innovative campaign to date, with customers able to personalise their fragrance bottle with a monogramming service, interact with digital billboards at selected sites, and monogram virtual bottles via Google and social media.
Inspired by a London garden after the rain, the scent is the ultimate expression of the brand's past, present and future.
