An Australian first, New Idea is excited to reveal it will hold the inaugural New Idea Ageless Beauty Awards this year. Entries are currently open, and the magazine is aiming to highlight the very best in anti-ageing beauty products.
The awards will be divided into 10 categories, with a select panel of judges choosing the winners. The 10 categories being judged are: Multi-tasking eye cream, Hard-working moisturiser (day/night), Super serum/face oil, Spot fader, Firming body cream (for thighs/cellulite), Turn-back time hands, Must-have hair hydrator, Age-reversing foundation (make-up), Most moisturising lips (make-up), and Product of the year (innovation).
“I’m delighted to announce the call for entries for the first ever New Idea Ageless Beauty Awards. Every month, dozens of brilliant new creams, serums, oils, and products hit our shelves promising to make us look younger. So the aim of these exciting awards, the first of their kind in Australia, is to answer the one question our readers ask us all the time, ‘which anti-ageing products work the best?’" says New Idea editor Frances Sheen.
“We have 10 categories to focus on here and our winners will be chosen by a select panel of judges. With so many amazing products to choose from, we know it’s going to be a tough job, but this is our chance to celebrate the wonderful innovations of the last 12 months and to give our readers a definitive guide to the best of the best."
