Sydney model Mimi Elashiry is one example of how Instagram can catapult an individual into superstar status near overnight. The 20-year-old is a certified social media sensation accuring 790,000 Instagram fans at last count, with numbers (and brand partnerships) growing by the day.
In light of her prowess, BD has compiled Elashiry’s top tips for amassing Instagram success of your own:
Be true to yourself:
“Be yourself. If you want to engage with an audience and for people to connect to you, you have to portray your own personality and character. It’s really damn obvious when you are taking on things that aren’t really you.”
Utilise that filter:
“I use VSCO and always M2 or K2. A little heat, saturation and temperature and you’re good to go.”
Master the selfie:
“Good lighting! And a beaming smile (from your eyes usually).”
Share your lifestyle:
“Incorporate your lifestyle into your feed. Things like the food you eat, the festivals you go to, the places you travel to, your friends, so that people can connect to you. To more of your personality and what you do, rather than what you look like on the outside.”
Post your interests:
“Post things that you find interesting - it should come naturally. When I started out I just sort of did my own thing and shared photos that I thought were cool and that everyone could relate to.”
Focus on the overall aesthetic:
“Generally speaking, I do what everyone does: Break things up, put some nature shots here, some food shots there, and treat it like an artwork. You have to make sure the page itself looks good as well as the actual photo.”
Trust your instincts:
“Never post something that you will look at in time and ask – “what was I thinking?”