With more than 10 years’ experience in senior management roles, Bauer Media is thrilled to announce it has appointed Christian Fricke as managing director of Bauer Xcel Media, effective August 1.
Hailing from Europe, Fricke was previously the managing director of Bauer Xcel Media in Germany as well as the publishing director of 10 print magazines at Bauer Media Germany. Most recently Fricke was employed as the managing director of start-up Playbuzz for central Europe.
“I’m delighted Christian has joined us to guide the business and drive growth. He has extensive experience of our multi-platform strategy and successfully oversaw a period of significant expansion at Bauer Xcel in Germany. That experience will prove invaluable as we continue to evolve to meet the needs of both consumers and advertisers,” says Bauer Media CEO Nick Chan.
Fricke adds: “Bauer Xcel ANZ has had an incredible start and I’m thrilled to help shape its future growth together with Nick and the digital team. We are in a strong position to leverage our digital-focused operation that caters for the fast innovation cycles of digital publishing based on Bauer Media’s leading brand portfolio.”
