Amazon is undeniably the world giant when it comes to online shopping; and as the e-tail behemoth gears up to begin Australian trading, the beauty industry has developed a newfound interest in Amazon Beauty’s activity.
This past week Amazon Beauty announced its top 20 best selling concealers, proving wholly what products consumers are purchasing and which are the firm favourites.
Amazingly, all of the products listed are under $US20, illustrating that price may still be a factor in mass market cosmetic purchasing.
Maybelline claims eight out of the top 20 spots, which aligns with a L’Oreal recent earnings report showing the cosmetics giant’s Consumer Products Division (which houses the likes of L’Oreal Paris, Maybelline, Garnier, etc.) is the French multinational’s number one money earner.
Here is the full list of Amazon’s top 20 best selling concealers:
- Maybelline New York Instant Age Rewind Eraser Dark Circles Treatment Concealer, Light
- L.A. Girl Pro Conceal HD Concealer, Light Ivory
- Maybelline New York Instant Age Rewind Eraser Dark Circles Treatment Concealer, Fair
- Root Concealer by Style Edit ® Factory Fresh
- Maybelline New York Fit Me! Concealer, 10 Light
- Maybelline New York Fit Me! Concealer, 15 Fair
- Laimeng, Cosmetic Makeup Blusher Toothbrush Curve Foundation Brush and 15 Colors Concealer
- Maybelline New York Instant Age Rewind Eraser Dark Circles Treatment Concealer, Brightener
- bareMinerals Original Prime Time Foundation Primer
- Maybelline New York Instant Age Rewind Eraser Dark Circles Treatment Concealer, Neutralizer
- Maybelline New York Instant Age Rewind Eraser Dark Circles Treatment Concealer, Medium
- e.l.f. HD Undereye Concealer Setting Powder with Brush, Sheer
- L.A. Girl Pro Conceal HD Concealer, Creamy Beige
- Boo-Boo Cover-Up Concealer, Medium
- COVERGIRL Professional Loose Finishing Powder Translucent Light
- Physicians Formula Organic Wear 100% Natural Origin CC Cream, Light/Medium
- Maybelline New York Fit Me! Concealer, 20 Sand
- L.A. Girl Pro Concealer, Fawn
- First Aid Beauty Face Cleanser
- Neutrogena Skinclearing Blemish Concealer, Fair