Overnight, both WWD and Fashionista have reported that there could be more upheaval in store for Glamour US.
Both websites have revealed that the glossy, founded in 1939, will be the latest Condé Nast title to make the switch to digital-only following the appointment of editor-in-chief Samantha Barry. Barry is the magazine's first 'digital native editor' and is said to be responsible for guiding the magazine into its next phase.
It's thought Glamour's shrinking readership could the main catalyst in the decision, with subscriptions falling by 15 per cent year over year to 8.6 million, according to the most recent data from the MPA-Association of Magazine Media. Web readers fell by 17 per cent and mobile readers were down 21 per cent.
WWD also reported that the move was part of Condé's new chapter of sales and cuts that have come under the advisory of the Boston Consulting Group. The publication commented on changes that appear to, "happen quickly and lack precision." This includes the reduction of W magazine issues prior to putting it up for sale, and the merging of UK and US Condé Nast Traveller - with the print team to move to London and the website to remain in the US.
Whatever the outcome with Glamour, what's clear is that print remains a challenge to even the biggest publishers the world over.
