The UK's number one selling skincare brand*, No7 is now available in Priceline from August 12, 2021.
With celebrity fans including Gwyneth Paltrow, Sienna Miller and Gemma Chan, the cult, wallet-friendly, brand has a history built on proven scientific results, innovation, and product efficacy.
At launch, Priceline Pharmacy customers will have access to 28 luxurious, yet affordable products ranging in price from $19.99 - $61.99.
Excitingly, this includes the favourite No7 Advanced Retinol 1.5% Complex Night Concentrate which recently launched in the UK to a waiting list of 100,000 people. From October, the full range of 42 products will be available.
“It’s fitting that No7 - an iconic, global brand - is launching in Priceline, Australia’s most iconic health and beauty retailer," said Priceline Pharmacy general manager, Andrew Vidler. "Our buyers scour the globe looking for products and brands that women will love, and we’re excited to exclusively bring skincare royalty to our customers."
Priceline customers love their skincare, with around 19 million units of skincare sold in the last 12 months**. That equates to one product sold every two seconds.
Product purchases containing serums are up 27% and the biggest growth is coming from Priceline shoppers aged 35-70 years#. The No7 core anti-ageing ranges speak directly to Priceline customers in this age group.
No7 is available exclusively in 470+ Priceline and Priceline Pharmacy stores across Australia and online at www.priceline.com.au.
For more information contact Levi Broadhead: levi@starkmatthews.com.au.
Editor's note:
*Value sales independently verified by IRI. 52 weeks ending 17/04/2021
**Priceline skincare sales data, last 12 months ending 3 July 2021
#Sister Club data 2021, January – June 2020 vs January - June 2021
Main image source: Supplied and Getty.
