Adore Beauty has been announced as the first Australian and New Zealand retailer to launch Jo Loves, exclusively online for one year.
From the mind of Jo Malone CBE, Jo Loves brings a collection of delightfully uncomplicated - but always beautiful - fragrances for the home and body. From Eau de Toilette, to the innovative Fragrance Paintbrush and candles that suit any mood, each Jo Loves scent is a story from her to you, a recreation of a moment, a memory or a feeling.
As a perfumer, Jo Malone CBE’s passion for fragrance never ceased and when the time was right she began working on a secret project behind the scenes. Jo Loves is her first venture since she left Estée Lauder Companies.
After losing her sense of smell for five years following her journey with breast cancer, Jo and her husband built Jo Loves, launching the first store in 2013 in London. Now available around the world, this will be the first time Jo Loves is coming to Australia and New Zealand.
‘’I am delighted to be launching Jo Loves in the Australasia market. It has always been a place I have loved travelling to, both personally and in business and we have always had a loyal family of scent lovers. I look forward to Jo Loves making her new home there and also visiting in the future, sharing scent stories and adventures,” said Jo Loves founder and creative director, Jo Malone CBE.
Adore Beauty will stock seven fragrances available in Eau De Toilette, shower gel, body creme, and candles. The range also features in Adore Beauty’s Scent Room, the online destination where Aussies and Kiwi’s can find their new signature scent with a Jo Loves A Fragrance Discovery Collection.
“Adore Beauty partners with innovative, daring and loved brands, and we couldn’t be more excited to bring Jo Loves to Australians and New Zealanders exclusively,” said senior category manager - fragrance, makeup and haircare, Meike Hasenbosch.
“Jo Malone CBE is an iconic perfumer, and we can’t wait to offer our customers the luxurious experience of Jo Loves by featuring the perfumes in Adore Beauty’s signature Scent Room. There’s a fragrance for every occasion and we’re sure our customers will love making their own memories with Jo Loves.”
Adore Beauty is the home of more than 65 niche and luxury fragrance and candle brands Its fragrance range covers everything from the sweetest florals to the spiciest ambers, so you’re sure to find your new signature scent.
For more information please visit www.adorebeauty.com/jo-loves or contact Sling & Stone at: adorebeauty@slingstone.com.
Image source: Supplied.
