Yesterday, KVD Beauty and THE ICONIC hosted an exclusive event in Sydney’s Waterloo to celebrate the launch of KVD Beauty on the leading lifestyle platform.
After launching a beauty category in 2020, THE ICONIC has become home to over 220 leading international and local brands. Now welcoming KVD onsite, the power of pigment packed formulas, together with THE ICONIC’s seamless delivery across ANZ, will ensure bold beauty looks are now only a click away.
In addition to finding a new home at THE ICONIC, KVD Beauty announced celebrity, Paris Jackson, has made her beauty industry debut as the Face of the brand, launching a Tattoo Pencil collection, born from KVD Beauty #1 liquid liner.
To celebrate, guests sipped on cocktails and explored the KVD Beaty range, whilst renowned tattoo artist, Cholo from Fine Line Tattoos Melbourne, inked something more permanent on daring guests. Cholo was joined by VIP guests, including Tina Provis, Kate Wasley, Emily Gurr, Suzan Mutesi, Amelia Marni, and Brandon Scott.
Leaning into KVD Beauty’s heritage, guests were invited to #tattooyourway and express their boldest self, experimenting with brave beauty looks as they made their way through the discovery zones. Meanwhile, DJ Helena Ellis, delivered the beats throughout the evening.
The KVD Beauty Tattoo Pencil Liner ($33) is launching on THE ICONIC with 10 shades, alongside cult products from the brand including the Lock-It Liquid Foundation, Everlasting Liquid Lipstick and Shade + Light Refillable Face Powder Contour Palette.
The KVD range is available now on THE ICONIC with free deliveries on orders over $50.
