beautyheaven debuts major new development

Professional treatments continue to surge in popularity, with the growing interest in the beauty sector helping to inspire the latest development from beautyheaven. The beauty reviews site has today welcomed a new Treatments section.

The addition to the website will focus on professional, in-salon beauty treatments, ranging from lash extensions and facials to waxing and hair treatments. The treatments section will work in the same manner as beautyheaven’s existing reviews area, welcoming consumers to read and write reviews on in-salon offerings and rewarding regular members with points to spend in a beautorium.

Major beauty brands are among those that have their treatments listed, including Ella Baché, Dermalogica, Alpha-H, Jurlique, DMK, and evo.

A recent beautyheaven survey of 1000 members and non-members found that more than 70 per cent have at least one professional in-salon beauty treatment every three months or more.

Editor Rosie Bracey says of the site’s latest addition: "beautyheaven is thrilled to announce the launch of our new section called Treatments! Dedicated to professional, in-salon beauty treatments, this new section offers our members and readers the chance to read about the hottest trends in the professional beauty world, search listings for in-salon treatments and professional products, as well as read and write reviews."

More information on beautyheaven’s Treatments section can be found here. Brands interested in having their professional treatments included should contact Michelle Bateman on mbateman@beautyheaven.com.au.