CLINIQUE announces social media star as ambassador

With 985,000 Instagram followers to her name, Stephanie Smith has been taking the social media world by storm. And now is tapping into her potential with news it has signed the Melbourne-based model as its new brand ambassador. And she’s not the only Smith joining the CLINIQUE family, with the brand also announcing television presenter and model Kris Smith is the new CLINIQUE for Men Australia ambassador.

The ambassador roles will see Stephanie work closely with CLINIQUE to tell the brand’s story and promote new and existing skincare and make-up products, while Kris will help educate men across the country about skincare and simple grooming routines.

“We are delighted to be working with our new CLINIQUE ambassador. Stephanie is an individual that truly understands our brand, our values and the difference we want to make – ‘inspiring confidence’ in women through real conversations and interactions across our social platforms and in store experiences. Welcome to the CLINIQUE family Stephanie – it is different here and our differences define us,” says CLINIQUE Australia brand general manager Maureen Meneses.

Continuing, Meneses explains why the brand chose to team up with Kris for the men’s range: “Kris is an individual that truly understands our brand, our values, and also understands what guys are looking for in male grooming products. Simple products, simple routines that deliver great results. Kris is a genuine guy and we are thrilled to be working with him. Together we want to influence how guys view their personal grooming and how easy it can be to have great skin.”

Image: Instagram.com/stephclairesmith