10 brands bringing back the power brow

Brooke Shields-esque brows are back with a vengeance, with full bushy arches making an appearance at nearly every Fashion Week runway and glossy cover as of late. A new crop of full-browed celebrities (think Cara Delevingne and Lily Collins) are being turned to for power brow inspiration. But taking care of those bushy arches takes time, teachings and the right tools.

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BD has rounded up the brands taking care of our brows in a big way:

: Quirky San Francisco natives Benefit may be as renowned for their packaging as they are their make-up products. The funky brand create a slew of different fun beauty essentials, amongst which includes an impressive array of brow-specific treats. Brow sculpting packs, gels, pomades and even bling are all available - meaning you no longer have any excuse for average arches.

: No matter how dedicated you are to your brow maintenance, there is always the chance of a stray hair cropping up. Tackling any rogue hair that arises, Tweezerman is noted for its high quality tweezers in every shape, size and purpose. The brand is also the creator of a line of equally handy beauty tools that range from scissors for any trimming to mini brow kits.

: If you want your brows to stand out without the added effort of penciling them in regularly, there’s nothing quite like a brow tint. 1000 Hour Eyelash & Brow Dye Kit have long been turned to as the easiest way to fake full brows at-home. The dye kit can be used every four to six weeks (or more if necessary), available in shades that range from blue-black to brown.

: As may be suspected from its name, beautyPRO is a favourite of professional make-up artists and beauticians. The brand’s range of products include waxes, eyebrow combs, eyebrow brushes, precision applicators and more. In short - everything a girl could ever need for perfecting her natural arches.

: There’s only so much taming that tweezers can achieve. For brows that refuse to be broken you may need to take to waxing. Veet is an expert at the hair removal game - the brand produces offerings for legs, underarms, bikini line and the face (for both normal and sensitive). For brow-specific enquiries, Veet produces hard waxes, as well as a precision wax tool.

Nude by Nature: The nation’s leading mineral make-up brand utilises ingredients such as Kakadu plum, lilly pilly and vitamin E into its products to benefit skin (whilst hiding any blemishes). The brand’s range of powders, brush kits, concealers and pencils will help shape arches, as well as hide any redness left from said shaping. Nude by Nature’s paw paw ointment incarnation is also a handy way to slick down wild brows for the day as a natural option to gel.

: Make-up extraordinaires M.A.C know their stuff - there is no cosmetic request that the brand cannot help you to master. When it comes to eyebrows you will find a range of angles brushes, gels and powders in a rainbow of shades to help you create the brows you always wanted but were perhaps not blessed with at birth.

: At-home specialists for wax-related hair removal, Waxaway is a homegrown offering for brow sculpting. There’s a range of pre and post-wax products that form part of the range (think aftercare lotions and oils for redness and irritation), as well as precision wax wands and hard waxes to cater to finicky brow shapes.

: Natural beauty often goes hand-in-hand with groomed brows, as is the case with Laura Mercier’s line of cosmetics. The company is renowned for its concealer and brow offerings that extend to powders, brushes, groomers, pencils and (the essential) gel, alongside the ‘eyebrow definer’ to boost the thickness of your arches.

: The saying goes that an artist is only as good as his tools, and this is none the more true when your canvas is your face. Revlon Beauty Tools was launched to equip consumers with salon-style beauty essentials, with the brand producing tools of all shapes and sizes for every brow requirement, with products ranging from tweezers through to brushes and spoolies.