Karl Lagerfeld announces collaboration with ModelCo

Iconic fashion house KARL LAGERFELD is set to collaborate with Australian beauty brand ModelCo. 

Launching in early 2018, the limited edition collection will feature a range of innovative and collectable beauty products, and will channel the theme of “Illuminated Beauty”.

KARL LAGERFELD CEO Pier Paolo Righi expressed his excitement over the new collaboration in a statement: “Through this collaboration we can offer our consumers a glimpse into how we translate the KARL LAGERFELD vision and aesthetic into unique cosmetics. We look forward to developing the collection and combining our signature DNA with innovative, cutting-edge beauty products for all women.”

ModelCo founder and CEO Shelley Sullivan echoed these sentiments, saying “We are honoured to partner with KARL LAGERFELD, one of the world’s most iconic names in design and make this the most coveted beauty collection of 2018.”

The Aussie label initially caught Lagerfeld’s eye through their high-profile celebrity brand alignments, such as Hailey Baldwin for ModelCo. 

The collection will be available globally through KARL LAGERFELD stores, KARL.com and ModelCo’s distribution network early next year.