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Australian skincare brand MINENSSEY hosted an event to unveil its latest innovation – the Multimasking Tube Mask range.

To celebrate the launch of Aveda’s first overnight hair serum, the brand invited top tier influencers and beauty experts to experience the Aveda Botanical Repair Hair Spa.

Lancôme recently united beauty lovers through the universal aspiration of happiness.

The mini-festival has an agenda setting initiative centered around all things body confidence, body positivity and self-love.

Sunday Riley hosted beauty press and influencers across two sessions for a skin-loving, vitamin C infused brunch event.

The champagne was flowing as Australia's top beauty editors and influencers flew in from across Australia to toast to Dr Naomi.

Biossance hosted a beach clean-up at Bondi Beach in a mission to keep our oceans clean and marine life protected.

MECCA X First Nations Fashion + Design backstage report - Friday May 13, 2022.

Ardell, ghd and O&M X MARIAM SEDDIQ backstage report - Tuesday May 10, 2022.

Wella Professionals and OPI X Iordanes backstage report - Thursday May 12, 2022.

Minenssey X We Are Kindred backstage report - Tuesday May 10, 2022.

MECCA X bassike backstage report - Wednesday May 11, 2022.

Fenty Beauty X Afterpay Future of Fashion Show backstage report - Wednesday May 11, 2022.

Sunday Riley and O&M X Aje backstage report - Wednesday May 11, 2022.

Wella Professionals X Wynn Hamlyn backstage report - Tuesday May 10, 2022.

MECCA X Oroton backstage report - Tuesday May 10, 2022.

O&M X Beare Park backstage report - Monday May 9, 2022.

O&M X Gary Bigeni backstage report - Monday May 9, 2022.

Wella Professionals X aaizél backstage report - Monday May 9, 2022.

MECCA MAX X Romance Was Born backstage report - Monday May 9, 2022.

Wella Professionals X BONDI BORN backstage report - Monday May 9, 2022.

GOLDWELL X Bianca Spender backstage report - Monday May 9, 2022.

Priceline Pharmacy showcased the latest cult-worthy products from 50 brands.

Miranda Kerr joined VIPs and beauty media for THE ICONIC's immersive beauty and wellness event.

Fashion Week will take place May 9-13 live at Carriageworks and virtually at AAFW.com.au.

Avène hosted a high tea event at L’Heritage to celebrate its three anti-ageing ranges.

Fudge Professional hosted wash and blow dry appointments at leading Australian salon, Edwards & Co.

Miss Dior is set to take over the iconic Bennelong Lawn situated along Sydney’s Harbour Foreshore.

Biossance hosted a morning of peptides and pilates at Bondi Icebergs, for the launch of their latest innovation.