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BANGN BODY goes pink for good cause
BANGN BODY has given its cult famous yellow tube a pink makeover, all in the name of charity.
The new-look Firming Lotion is in partnership with the National Breast Cancer Foundation, as BANGN BODY founder, Priscilla Hajantoni, holds this cause close as her auntie was diagnosed with breast cancer.
The brand has already sold one every minute since launch, with BANGN BODY confirming it has sold through half the stock availability in less than an hour!
From each sale, $10 will be going directly to the Foundation to support its goal of zero deaths from breast cancer by the year 2030.
The Pink Firming Lotion retails for $48 and can be viewed here.
Skin Physics announces much anticipated release
Aussie cosmeceutical brands, Skin Physics is about to make a splash with the much anticipated release of its targeted facial serums in Priceline, Thursday October 22.
The collection is every skincare-lovers dream as each product is packed full of concentrated, active ingredients (including crowd favourites Retinol and Hyaluronic Acid) to treat specific skin concerns and issues we all face such as ageing, dryness and dull complexions, all while staying well and truly away from hidden nasties.
The range includes: Oxygen-C Vitamin C Brightening Serum, Dragon’s Blood Retinol Sleep Serum and Advance Superlift Lifting and Firming Complex.
For product information and hi-res images, click here.
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KMS announces new sustainability efforts
KMS is setting out to raise even more awareness amongst stylists and clients about the importance of incorporating sustainability into the professional hair category.
In an effort to further improve the environmental and social impact of its products and services, the brand has set out to implement new programs that will be executed starting in late 2020.
The brand’s new sustainability efforts include:
- Environmental / Sustainability Icons: Aiming to improve its environmental and social impact, KMS will start to integrate the new Kao Environmental / Sustainability icons into the collection, highlighting the transparency for sustainable, more conscious consumption consumers are searching for. Starting in 2021, the brand is committed to creating consistent and uniform labeling across all of its digital and physical touchpoints, website, social media channels and marketing materials to showcase measures such as responsible sourcing, mindful water usage, minimalistic and responsible packaging, as well as product and ingredient transparency.
- Ingredient Transparency: From the very beginning, KMS has been dedicated to utilising the finest ingredients to create superior and high performing hair care products. Now, the brand is taking it one step further by eliminating the information gap, allowing consumers to easily search an in-depth database of the key ingredients on the brand’s website.
- Packaging Recyclability: Certified* for its recyclability efforts, all OTC KMS Shampoos and Conditioners are packaged entirely out of PP (polypropylene), making them 100% recyclable.
* Certificate Recyclability of Packaging 100 % in DE, AT, FR, IT, NL, NO, UK.
- Aluminum Reduction: In an effort to reduce its eco footprint, KMS has partnered with the Ball Corporation to switch to a lightweight aluminum can, saving a total of 1.4 tons of aluminum every year. The innovative and patented ReAl Technology provided by Ball Corporation significantly reduces the weight of the can by 15% without affecting the packaging integrity, while also reducing the can’s carbon footprint by approximately 12%.
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Gabriella Brooks named brand ambassador of Minenssey
Australian natural beauty and model, Gabriella Brooks has been named brand ambassador of beauty brand, Minenssey.
Gabriella captures the confident, inspiring and unconventional spirit of Minenssey and is proud to be joining the brand family at a pivotal time in their expansion and with the launch of their highly anticipated Minenssey Nutritious Skin Treatment Mask.
“Gabriella is a natural beauty with a down-to-earth approach and has a strong affiliation with Minenssey. We believe Gabriella’s incredible talent, love of nature and adventure is going to push her to new heights in her career and we are thrilled to be on the journey with her,” said Minenssey CEO, Helen Moreno.
Known for a holistic approach to raw beauty and healthy skin, Minenssey’s nourishing Australian skincare products create the perfect complexion using unique blends of botanical ingredients with the power of science.
“Confidence is everything when you’re a model and I’ve learnt over the years that taking care of your skin is essential. I’ve always been drawn to natural ingredients, so I am absolutely thrilled to be working with Australian brand, Minenssey Skincare. Their locally sourced, Australian ingredients keep my skin looking healthy and hydrated all day long,” said Brooks.
Gabriella Brooks will begin to feature in Minenssey brand campaigns from the end of the month.
Glow Lab celebrates third birthday with new campaign
NZ brand, Glow Lab recently celebrated its third birthday and to mark the occasion unveiled its latest campaign featuring ‘glow-getters’, discerning real Kiwi customers who use and love the brand because it delivers results.
The new campaign features six ‘glow-getters’ (Angela, Ashleigh, Chloe, Tania, Tegan and Robyn) and showcases their favourite products and why they love them, in their own words. The campaign celebrates diversity and authentic ‘unretouched beauty’ that encourages women to feel confident and glow in their own skin.
“Glow Lab is not just another natural personal care brand. Our mission is to enable women to have the confidence to glow naturally from both the inside and out by providing natural products that actually work and more importantly are accessible to every woman," said brand manager, Fenella Brown.
“With Kiwi women being the foundation of Glow Lab, we thought who better to be the face of our brand and showcase real results than our own consumers and our latest campaign is testament to that.”
The campaign is currently running across social media, TVNZ OnDemand, YouTube and out-of-home street posters in key locations across New Zealand throughout October 2020.
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The products creating a better world for our children
Global beauty and personal care brand, Nu Skin, whose mission is to be a force for good in the world, has announced it is donating 35 cents from every Epoch product sale (including the new Yin and Yang Mask) to the Nu Skin Force for Good Foundation.
The donations will go towards improving children’s health, education and economic circumstances, offering hope for a bright future.
To improve lives throughout the world, the Nu Skin Force for Good Foundation (started in 1993) has grown into a robust non-profit organisation, providing grants to charity partners that benefit children in more than 50 countries, in areas of health, education, disaster relief, economic opportunity and more.
Beiersdorf partners with two international aid organisations
Earlier this year, Beiersdorf (manufacturer of NIVEA and Elastoplast) pledged to contribute to society’s collective fight against the COVID-19 pandemic by creating an immediate 50 million Euro international aid program in line with “Care Beyond Skin” – Beiersdorf’s commitment to reach beyond its core business of taking care of people’s skin and making a sustainable contribution to people, society and the environment.
As part of this commitment, Beiersdorf has announced it has partnered with two experienced and international aid organisations, Plan International and United Way Worldwide, to offer support and relief in highly affected regions around the globe.
Empowering adolescent girls with Plan International
Worldwide, approximately 767 million girls were forced to leave school due to the COVID-19 pandemic. In partnership with Plan International, Beiersdorf will empower girls’ rights to access education and contribute to the prevention of gender-based violence in the wake of the COVID-19 pandemic and beyond.
The focus of the joint actions will be on initiatives in Colombia, Ecuador and Brazil where primarily girls and young women as well as refugees, especially from Venezuela, face increased threats of sexual violence, discrimination and abuse.
Supporting Emerging Markets through partnership with United Way Worldwide
To leverage its contribution and support in the Emerging Markets region, Beiersdorf is partnering with United Way Worldwide (UWW). The partnership will focus on several emerging markets in Africa, Latin America, Middle East, Russia, and South Asia.
United Way Worldwide has a high expertise in developing programs that support communities through improving their health, education and financial stability. Together, Beiersdorf and United Way Worldwide will reach more than 700,000 people through joint immediate and long-term initiatives that address their specific needs.
L’Oréal Group announces new CEO
L’Oréal’s Board of Directors met on October 14 under the chairmanship of Jean-Paul Agon. Following the recommendations of the Appointments and Governance Committee, the Board decided on new governance and a succession plan at the head of the Group.
As the Company's articles of association do not provide for any exception to the legal retirement age of 65 years, Jean-Paul Agon must hand over his duties as Chief Executive Officer before July 2021. In this context, the Board of Directors announced its intention to dissociate the functions of Chairman and Chief Executive Officer.
The Board announced its intention to renew Jean-Paul Agon’s mandate as Chairman, a position he has held since 2011, and to appoint Nicolas Hieronimus as Chief Executive Officer.
Nicolas Hieronimus joined L’Oréal 33 years ago and has spent all his career with the Group, in many countries and divisions. He has been Deputy CEO in charge of Divisions since 2017.
These changes will take effect on May 1, 2021 by decision of the Board of Directors at the meeting to be held following the company’s Annual General Meeting on April 20, 2021.
Iconic Australian skincare brand expands into the US
The Jojoba Company, co-founded by Vicki Engsall, announces its global expansion into the United States with the securing of a major retail partnership with leading US e-Commerce enablement platform and retail seller, Pharmapacks.
The expansion sees the strategic alignment with Pharmapacks, a proprietary e-Commerce and tech platform that sells both direct-to-consumer via Pharmapacks.com and through its partner websites, including retail behemoths Amazon and Walmart, to act as the tactical launching pad for The Jojoba Company into the highly competitive US market.
“We have seen a growing consumer demand for safe, ethical and sustainably sourced products that are formulated with effi cacious and traceable ingredients; something that has always been the pride and joy of what we do. We couldn’t be more thrilled to share our iconic Australian brand with the US, in partnership with Pharmapacks, an iconic platform in their own right” says Engsal.
Together with Pharmapacks, The Jojoba Company is in a strong position to expand its reach beyond Australian shores to make an impactful splash in the US market, while continuing to grow their community and leading the natural skin care pack with their mindful innovation.
For further information or interview requests, please get in touch with Lauren Thomson at SHA PR: lauren@shapr.com.au
La Prairie announces exciting conservation project
La Prairie is delighted to announce an exciting conservation project - La Prairie, in conjunction with the Fondation Beyeler Gallery in Switzerland, will be conducting the art conservation of four valuable Piet Mondrian works over the next two years.
La Prairie’s tireless pursuit of timeless beauty has inspired the house to support initiatives that strive to preserve and promote culture and science through a singular vision of beauty – through the prism of Switzerland.
With this in mind, the House of La Prairie has articulated a deliberate, meaningful Corporate Social Responsibility strategy honouring three areas of focus: Swissness, Science and Art and Culture, that, combined, speak to the house’s commitment to giving back – purposeful, relevant gestures of support and patronage, from Switzerland to the world.
“As a Swiss house, we are particularly proud to support one of Switzerland’s most prestigious cultural institutions. With Fondation Beyeler, we have common values and the purpose to share art from Switzerland to the world. Bringing La Prairie’s support to a project dedicated to preserving iconic works of art from the passing of time gives even more meaning to this collaboration,” said Greg Prodromides, Chief Marketing Officer of La Prairie.
Elaborating on the partnership, Ulrike Erbslöh, Managing Director at Fondation Beyeler said: “Our partnership with La Prairie is a catalyst for innovation, triggering an exciting opportunity for a creative dialogue. Through this patronage, La Prairie and Fondation Beyeler have joined forces for the Piet Mondrian Conservation Project with the aim of highlighting the importance of art conservation. Delivering the highest quality is part of the DNA of Fondation Beyeler. We always aim for perfection. And so does La Prairie.”
You can click here to find out more about this exciting project.